11 Sep 2024

Pasifika audiences view media as harmful - BSA

From , 6:01 am on 11 September 2024
Fake news generic pic. 11 January 2019

Photo: 123RF

Social media is the most cited platform for seeing offensive material, according to New Zealand's Pacific, Māori, Asian and Muslim communities.

The Broadcasting Standards Authority Freedom of Expression and Harms Impacting Diverse Communities report found (493 people surveyed) around a third of Māori, Pasifika and Muslim groups reported reading, seeing or hearing offensive, discriminatory, or controversial views shared publicly in the past six months. 

The BSA found half of diverse audiences avoid broadcasts due to perceived racist comments, anti-Māori views, biased commentary on the Palestine/ Israel conflict, or references to people being labelled criminals or terrorists.

The report found Pasifika had the highest response rate to experiencing harmful content compared to others, but when it comes to laying a formal BSA complaint, respondents say they don't because it goes against their culture.

RNZ Pacific's Eleisha Foon spoke with the BSA's Chief Executive Stacey Wood for more.