The Fiji shadow minister of tourism, Bill Gavoka, has issued a tribute to Dixon Seeto the man who had led the tourism industry in Fiji for many years.
Mr Seeto died in Brisbane Hospital last week after a brief illness.
Mr Gavoka said Mr Seeto was "one of our very own who rose to great heights in tourism and aviation; industries which were largely the domain of global players".
He called him the complete tourism person, who served in airline management, wholesaling, destination management, small ship cruising and as an hotelier.
Most recently Mr Seeto was president of the Hotel and Tourism Association.
The South Pacific Tourism Organisation has also paid tribute to what it calls a leader of the regional tourism industry, a pillar, a gentleman and a friend.
Mr Seeto was a SPTO Board member representing the Private Sector.
SPTO Board Chair, David Vaeafe, said Mr Seeto always contributed to and supported the development of regional tourism in his capacity as a respected leader in the Fiji tourism industry.
"Dixon's passing was untimely and he will be missed, I had the pleasure and privilege of working with him over the years and we will miss his passion for the industry. On behalf of the SPTO Board and staff, I offer our condolences and prayers to Jenny and the Seeto family during this difficult time."
SPTO Chief Executive, Chris Cocker echoed Mr Vaeafe's sentiments.
"We celebrate the life of an honest person, who was so full of life. Dixon had a great sense of humour, was passionate and dedicated to regional tourism. He valued relationships and people. We have lost a true son of the Pacific and he will always be remembered."