The Rugby World Cup kicks off next Saturday at Eden Park.
To celebrate Aotearoa, and the wāhine toa competing, poi will be offered for free to fans attending the games.
The movement is called Wā Poi, It's Poi Time.
Founder and CEO of Pōtiki Poi, Georgia Latu of Kāi Tahu and Ngāpuhi, talks to Jesse about the story behind her Poi production.