1:35 pm today

New Zealand Geographic opens its books

From Afternoons, 1:35 pm today

"The media sector is now forecasting its own death". "For the first time, I'm looking at the future with genuine concern."

That's direct quote from NZ Geographic owner James Frankham. He wrote those words a month ago. They sit right at the top of an article about why the publisher has opened its finances to the public.

Jesse asks James if the bid to bring in more money and convert subscribers to stakeholders has worked.

The editor of New Zealand Geographic magazine James Frankham

The editor of New Zealand Geographic magazine James Frankham Photo: supplied