Selling Dreams: One Hundred Years of Fashion Photography

David Bailey said he was in the business of 'selling dreams, not clothes'. How his designers felt about this approach to priorities is not recorded. That tension between competing art forms is on show in a new exhibition at the Auckland War Memorial Museum. 'Selling Dreams; One Hundred Years of Fashion Photography' comes to Auckland from the Victoria and Albert Museum in London. Pictorial librarian Shaun Higgins and exhibition developer Janneen Love take Justin Gregory on a tour during the installation of the exhibition, and while standing in front of Horst P. Horst's famous Mainbocher Corset, they argue for the importance of photographic art as well as for flogging clothes.