18 Jul 2023

Supermarket chain promises price shake up, but is light on details

From Checkpoint, 5:28 pm on 18 July 2023

One of the country's largest supermarket chains is promising a price shake up as part of a major rebrand, but it's light on details.

Countdown stores are relaunching as Woolworths by early 2024 as part of a $400 million, three year makeover.

The chain says it will refresh its loyalty programme and shoppers can expect to see more value; sharing the best of what the Woolworths group has to offer.

So Checkpoint asked Managing Director of countdown and Woolworths group, Spencer Sonn, how much cheaper that will make food and groceries for Kiwi shoppers.