It's got all the ingredients of a cringe worthy bungle; a coverted prize for a top pie gets given to the wrong guy.
We've seen it before at the highest level, not even the Oscars are immune.
Now the Bakels Pie awards joins the ranks of the red faced. A bacon and Egg creation was deemed worthy of gold.
Problem is the Judges mistakenly gave the award to the wrong baker.
It wasnt until the actual pie maker recognised his creation in publicity photos that the faux pas was exposed.
Joining us now is Bakels managing director Brent Kersel.