A small business in rural Hawke's Bay is cashing in on global demand for its health and beauty ingredients made out of animal by-products such as placentas, brains, and eyes.
The ingredients are sent all over the world, and celebrities such as Reese Witherspoon, Simon Cowell and Victoria Beckham have used beauty products created from them. Rural reporter Alexa Cook headed to Agri-lab in Waipukurau to find out more.
