21 Apr 2022

Netflix hints at password crackdown as subscribers drop

From Morning Report, 7:34 am on 21 April 2022

Netflix has hinted it will crack down on households sharing passwords as it seeks to sign up new members following a sharp fall in subscribers.

The number of households using the streaming service fell by 200,000 in the first three months of the year as it faced stiff competition from rivals. It was also hit after it raised prices in some countries and left Russia.

Netflix warned shareholders another two million subscribers were likely to leave in the three months to July.

"Our revenue growth has slowed considerably," the firm told shareholders on Tuesday after publishing its first quarter results.

Bloomberg Entertainment, Media & Telecom team leader Lucas Shaw spoke to Morning Report.