Back in 2019 four friends were in a London pub bemoaning the state of UK politics.
Six years later Led By Donkeys and their viral political campaigns have become a force in their home country targeting politicians from the right including David Cameron, Nigel Farage and Liz Truss.
Emile Donovan speaks to one of the group's founders Oliver Knowles about modern political activism and why they're now setting their sights on the UK Labour government.