The cover of the new Wellington Yellow Pages features a stunning image of a mountain biker on a hill trail, surrounded by lush bush, overlooking a modern city by the ocean.
The only problem: the image is labelled as Makara Peak - very much a real place - but the place depicted on the cover doesn't exist because it was created using AI.
Thryv, which owns Yellow, has acknowledged the cover picture is AI-generated, and says the image which can be licenced for $150, was used by mistake.
Emile Donovan speaks to professional photographer Jason Blair about his thoughts on the AI generated "photo" and the future of his profession.
An AI image used on the front of Wellington's new 2025/2025 Yellow directory is supposed to depict Mākara Peak near the city. Photo:
