19 Oct 2011

Next World Cup launched

5:54 am on 19 October 2011

The organisers of the next Rugby World Cup say the New Zealand tournament has given England a lot to live up to in 2015.

England 2015 was launched in Auckland on Monday night.

Chief executive Paul Vaughan says he is taking home a lot of ideas, although he knows it will be hard to get the kind of wide-spread support that has occured in New Zealand, as rugby is not the dominant sport in England.

Rugby World Cup Ltd director Bill Beaumont says a highlight this year has been seeing smaller tier-two countries do so well and he wants those teams lifting their game even more by 2015.