ChatGPT and OpenAI emblems are displayed on a mobile phone screen for illustration photo. Gliwice, Poland on February 21st, 2023. Photo: BEATA ZAWRZEL
The PR industry thinks political parties should have to disclose their use of artificial intelligence in campaign advertising. But advertisers are not so sure.
The political parties themselves have not committed to disclosure - though it may well be coming in Europe and the US.
Phil Pennington reports.