Shit You Should Care About
How two regional Kiwi chicks (their words) have gone global
18 Sep 2024
Lucy Blakiston founded a bite sized news brand and online phenomenon - Shit You Should Care About, or SYSCA. Audio
Younger audiences slip away from local media
22 Feb 2023
Research shows 15-24-year olds are switching off from the likes of TVNZ and RNZ and reaching for TikTok and YouTube. Can they be brought back? Audio
Lucy Blakiston: Shit You Should Care About an Instagram hit
11 Sep 2021
Lucy Blakiston is co-founder of Shit You Should Care About, an Instagram account based in New Zealand that has more than 3.3 million followers. Video, Audio
