In a bid to appeal to more gen-zers, Lucy Blakiston together with two others, founded "S*** You Should Care About" as a way to get younger people to engage with current affairs.
The page now has over 3 million followers from around the world and offers the daily news feed in smaller bites to keep younger people up to date with news.
Lucy explains to Jesse that they have cut through the click bait, jargon and misinformation to present news to their followers in easy to read less overwhelming formats.
Photo: SYSCA
